Řízení zpětných toků jako prostředek tvorby hodnoty

Alena Klapalová
Anotace

Objem zpětných toků, zejména zpětných toků produktů, obalů a odpadu v posledních desetiletích dramaticky narůstá jako důsledek růstu spotřeby. Hodnota produktů, které se stanou součástí zpětných toků, se pouze v USA pohybuje ve stovkách miliard dolarů. Teprve koncem devadesátých let 20. století se však začala prosazovat myšlenka, že řízení zpětných toků negeneruje jenom náklady, ale i potenciální zisk či jinou hodnotu. Monografie Aleny Klapalové prezentuje souhrn poznatků na toto téma, které získala z empirického šetření českých podniků. Týkají se uplatňovaných mechanizmů řízení zpětných toků vedoucích k jedné z hodnot, o jejíž tvorbu mají podniky prioritní zájem. Tou je hodnota finanční v podobě zisku.

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ISBN-13 978-80-210-8661-6
Rok vydání 2017
Pořadí vydání 1., elektronické
doi https://doi.org/10.5817/10.5817/CZ.MUNI.M210-8661-2017

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ISBN-13 978-80-210-8154-3
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Rok vydání 2017
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